I admire how this shop makes shopping simple and easy- effortless, really. There is ample space right upfront creating a transition zone allowing customers to decompress from the busy mall corridor. Then, each merchandise story is housed in spaces that resemble stores within stores. Each ‘store within store’ section is presented well that customers passing by the individual merchandise story understands the message being sold. Table displays greet customers at the beginning of each section, then leading the eye to floor fixtures and eventually up to the wall unit. Nice!