DO: A great display shows bags of similar price points and end use. To top it off, the store merchandised the bags with coordinating shoes. Multiple sales, anyone? DON’T: Evening bags displayed alongside backpacks and everyday bags? This display would’ve been better if they segregated a section for evening bags, one for backpacks and one for everyday shoulder bags. Shopping … Read More
Do and Don’t: ‘Scratch Your Head’ Adjacenecies
DO: Kids clothes and plush toys- a match made in heaven.DON’T: Cookware and slippers…enough said.
Do and Don’t: Merchandise Adjacencies
DO: Pasta and sauce makes for an excellent multiple selling display. DON’T: Candies, nuts, feminine hygiene products, anyone?!