Marketing Lounge Clothing Display
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… the Marketing Lounge is out of this world!
– Jeff Brown, Director of Development, Tsawwassen Mills
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Thanks for all your work on the project Natalie! The Marketing room is stunning!
– Kristina Shier, Marketing Director at Tsawwassen Mills
LOCATION AND SIZE
Tsawwassen Mills
1075 SQ. FT.
GOALS
- Create a marketing lounge for shoppers to scan and redeem their promotion cards
- A go-to unit for shoppers to pick up their promotional gift cards during the grand open of the shopping centre
- Ensure that branding is clearly conveyed in the space and supports the marketing initiatives of Tsawwassen Mills
CHALLENGES
- The unit will only be in use as a marketing lounge for a week, therefore budget is tight. However despite this, the unit must still project an image commensurate with the shopping centre image
- Work with other stakeholders: advertising agency. marketing department and specialty leasing department
Rendering of Marketing Lounge from front
Top view rendering of Marketing Lounge from front
Top view rendering of Marketing Lounge from back
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Rendering of Left Wall -
Top view rendering of Marketing Lounge from right
Proposed planogram for Marketing Lounge
Storefront
Marketing Lounge contest entry stations
Marketing Lounge clothing display
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Marketing Lounge counter -
Marketing Lounge opening day