NEGATIVE SPACE and its impact on product displays

Some negative spaces are good in the sense that they provide a respite for the eye, however some just draws the eye to the blank empty space instead of directing them to products. The photo below shows a shelving unit with more negative space than it does products. To address this, additional inventory is needed. More shelves added and spaced closer to each other. Dont Gondola Lack Merch

2 Comments on “NEGATIVE SPACE and its impact on product displays”

  1. Pingback: The 3 Simple Principles Behind a Great In-Store Experience @insidertrends | CellarDoor's Blog

    1. I agree, as mentioned, negative space CAN be a good thing especially for premium price point merchandise that begs for lower spatial intensity. Thanks for your comment

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