Last week, I showed you how I used colour to get the EYE all the way to the back of the shop, and thus get shoppers to walk the entire store. Today, I want to show you a similar technique, this time within a display. Notice the use of colour blue in this set-up. Far afar, the eye will likely stop at the top, then flow down to the left then right, wherever the bright blue is located. Some people’s eye will move differently, however at any rate, it gets the eye to view the entire product display. Once again, anyone can use this pretty effective technique. Try it today!