Am I stupid or am I being misled?

Sign DoOK folks, look at the sign on the left. At first glance, I was attracted to the display table. Imagine, denim at $12.50 each?! Great deal! Only to be disappointed when the sales associate said, you buy one for $39.99 THEN you get to buy the second pair for $12.50. Now, being in retail for eons, I can’t believe I got taken in. Or am I the only one? Am I stupid in not understanding the sign?! How many of you would’ve read the sign and thought the same as I did?
Feeling bad, I went into the next store and to my DELIGHT, saw a sign (right photo) that clearly states what it means. Buy one at regular price and get another one for $5. Now isn’t that much clearer?

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